I help teams build user-centered products through strategic research, behavioral insights, and data-driven design decisions.
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UX Researcher
Qualitative & quantitative methods
Moderated & unmoderated testing
Research-driven design decisions
Statistical analysis & insights
With over 6 years of experience in human subject research in academia and industry, I specialize in uncovering user insights that drive product innovation. My background spans fintech, healthcare, and e-commerce, where I've led research initiatives that directly influenced product strategy and improved user satisfaction by up to 40%.
I believe in the power of mixed-methods research to tell compelling user stories. From ethnographic studies to large-scale surveys, I help teams make confident decisions backed by solid evidence.
Ph.D. in Human-Centered Design & Engineering
Advancing research in LLMs and crowdsourcing capability.
M.S. in Human-Centered Design & Engineering
Specialized in UX research methodology and behavioral analysis. Capstone project on user decision-making processes in AI-assisted hiring, with emphasis on user trust and responsible AI.
B.A. in Cognitive Science & Psychology
Minor in Data Science
Double major in cognitive science and psychology with computational approaches to understanding human behavior. Data science minor provided statistical analysis and machine learning foundations for research methodology.
Led research for responsible AI implementation on Indeed hiring platform, improving efficiency for job posting and candidate screening by 60%.
View Case Study →Redesigned mobile banking experience based on comprehensive user research, resulting in 35% increase in task completion rates.
View Case Study →Optimized checkout experience through behavioral research, reducing cart abandonment by 25% and increasing conversions.
View Case Study →I'm always interested in discussing research opportunities and collaborating on user-centered projects.
