I build user-centered products through strategic research, behavioral insights, and data-driven design decisions.
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User Experience Researcher
Qualitative & quantitative methods
Moderated & unmoderated testing
Research-driven design decisions
Statistical analysis & insights
With over six years of experience conducting quantitative and qualitative research in both academic and industry settings, I specialize in uncovering user insights that inform product strategy and innovation. I translate complex findings into actionable recommendations that lead to successful launches and sustained growth in B2B environments.
I bring a strong foundation in survey and experimental design and thrive in collaborative, cross-functional teams. Believing in the power of mixed-methods research to tell compelling user stories, I’ve led projects ranging from ethnographic studies to large-scale surveys that help organizations make confident, evidence-based decisions.
Ph.D. in Human-Centered Design & Engineering
Advancing research in LLMs and crowdsourcing capability.
M.S. in Human-Centered Design & Engineering
Specialized in UX research methodology and behavioral analysis. Capstone project on user decision-making processes in AI-assisted hiring, with emphasis on user trust and responsible AI.
B.A. in Cognitive Science & Psychology
Minor in Data Science
Double major in cognitive science and psychology with computational approaches to understanding human behavior. Data science minor provided statistical analysis and machine learning foundations for research methodology.
Added 2 features to the product roadmap and informed 2 product development priorities.
Contributed to product launch in Sep 2024 with a 50% cost savings and a 5% point gross margin uplift for customers.
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Led research for responsible AI implementation on Indeed hiring platform, improving efficiency for job posting and candidate screening by 60%.
Secured buy-in from 9 Indeed senior stakeholders across 2 product teams.
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Motor Learning Project: Published in Journal of Neuroscience
Water Project: Secured $252K in UW funding
View Case Study →Disclaimer: Due to NDA requirements, these case studies focus on process and outcomes while protecting proprietary details.
I'm always interested in discussing research opportunities and collaborating on user-centered projects.
Please feel free to reach out by clicking on the email or LinkedIn icons at the bottom.
I am looking forward to connecting with you soon :)
